EN
A Manufacturing-Driven Partner for Global Hair Styling Tool Brands
Dec.15.2025
Shenzhen Zexi Intelligent Electronics Co., Ltd. is a professional manufacturer specializing in hair styling tools, providing reliable OEM and ODM solutions for global brand owners, wholesalers, distributors, and cross-border sellers.
Based in Shenzhen, one of China’s most mature electronics manufacturing hubs, Zexi Intelligent Electronics has built its business around a clear principle: manufacturing capability is the foundation of long-term B2B cooperation. Rather than acting as a short-term supplier, we focus on becoming a stable production partner that supports our clients’ growth across multiple sales cycles and markets.
Clear B2B Positioning: Built for Long-Term Cooperation
From the early stage of the company’s development, Zexi defined its role not as a trading company, but as a manufacturing-oriented enterprise with strong control over production, quality, and delivery.
Our clients typically face the same challenges:
How to select products with repeatable market demand
How to maintain stable quality as sales scale up
How to secure a supplier that supports sustainable margins, not short-term pricing
By focusing on these needs, Zexi has gradually developed a business model centered on hair dryers, hot air brushes, hair straighteners, and curling irons, helping partners build product lines that are suitable for both online and offline distribution.
Core Markets and Client Profiles
Zexi Intelligent Electronics currently serves customers in Europe, South America, and the Middle East, regions that place high importance on product compliance, consistency, and supply reliability.
Our main customer groups include:
Brand owners developing private-label hair styling tools
Importers and wholesalers supplying regional retail channels
Cross-border e-commerce sellers expanding their product portfolios
Instead of offering one-off deals, we focus on repeat orders and long-term cooperation, supporting clients from initial testing orders to large-volume production.
Manufacturing Capacity and Supply Chain Structure
Zexi operates under an integrated manufacturing and trading model, allowing us to reduce unnecessary intermediaries and respond quickly to customer requirements.
Key strengths include:
A structured internal team covering sales, sourcing, operations, engineering, and quality control
Long-term cooperation with 130+ qualified component and material suppliers
Flexible production planning to support both small trial orders and continuous bulk orders
Experience in managing multiple models and specifications simultaneously
This supply chain structure enables us to maintain stable lead times, controlled costs, and consistent quality, even during peak production periods.
Quality Control and Compliance Awareness
For B2B customers, quality stability is not optional—it is essential. Zexi has established standardized internal processes to ensure product consistency across every order.
Our quality management covers:
Incoming material inspection
In-process quality monitoring
Finished-product inspection before shipment
Support for third-party inspections when required
In addition, products can be adapted according to different market needs, including voltage options, plug types, labeling, and packaging requirements, helping clients reduce compliance risks when entering new regions.
Company Development Journey
2017 – Company Foundation
Zexi Intelligent Electronics was established with a small but focused team. In its early stage, annual turnover was below RMB 1 million, with operations centered on export-oriented manufacturing and basic product supply.
2019–2020 – Team Expansion and Process Optimization
As order volume increased, the company expanded its foreign trade team and began shifting from experience-driven management to process-based operations, laying the groundwork for scalable growth.
2021–2022 – Rapid Growth Stage
Annual revenue grew significantly, reaching multiple times its earlier scale. Production and office facilities were expanded, and internal departments became more specialized and efficient.
2023 – Structural Upgrade
The company achieved a new performance milestone, with stronger monthly output capacity and a more mature organizational structure, enabling it to support larger and more stable orders.
2024 – Entering a New Phase
Annual revenue exceeded RMB 100 million, marking a major step forward in terms of manufacturing capability, supply chain integration, and market reach. Zexi officially entered a stage of stable and sustainable expansion.
Vision for the Future
Looking ahead, Shenzhen Zexi Intelligent Electronics Co., Ltd. will continue to focus on the hair styling tools manufacturing sector, investing in product optimization, engineering capability, and supply chain efficiency.
Our goal is simple but clear:
to help global partners build competitive, scalable, and profitable product lines supported by reliable manufacturing.
We believe that long-term success in B2B markets comes from consistent quality, transparent communication, and shared growth. Zexi looks forward to cooperating with partners who value stability and long-term value over short-term gains.
